UNLOCK YOUR GROWTH POTENTIAL THROUGH IMPROVED CUSTOMER  EXPERIENCE


Learn from global experts how to deliver great customer and employee experiences that drive growth

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WE CAN HELP YOU BUILD A BETTER EXPERIENCE FOR YOUR PEOPLE, BOTH CUSTOMERS AND EMPLOYEES

The benefits of customer and employee experience are well understood, but every business is unique and there is no one size fits all approach.

Each business must consider its positioning. At gloo, we understand this and so do our expert team of advisors, coaches and mentors.

We cater to your needs, offering a unique service designed to best suit you and your business. Whether you are trying to incorporate stronger customer and employee practices into your business strategy, build a 100-day plan, or upskill teams, we’ve got the means to empower, support, and guide you.

Stable growth born from improved customer and employee experience doesn’t happen overnight. It’s a process that requires work, and we’re here to help.

VIRTUAL COACHING FROM GLOBAL EXPERTS

Our team of cross-industry practitioners and partners consists of global thought leaders. Heading the pack in helping businesses build better experiences is Alan Pennington, a globally ranked international expert, and best-selling author in CX and EX strategy mapping and design. Alan has over 25 years of experience implementing real solutions in large B2C and B2B organisations.

It’s no secret that experiences increasingly play a role in defining a business’s success. However, the challenge is understanding how to create, leverage and optimise great experiences to your business’s advantage. Join our virtual CX and EX coaching programme where across 6 sessions, we will work with you to identify and improve your experiences and develop actionable plans that will generate growth.

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WHY GO WITH US?

Unlike our competitors, at gloo, our mission is to take the complexity out of customer and employee experience. We don’t get lost in jargon, and we don’t lose sight of the fact that we are building better experiences for real people. That’s what motivates our approach.

We also understand that every business is unique and that to best help you, we have to be flexible and adaptable. Our coaching puts you, your people, and your experiences first, helping you get the results you need to grow your business.

WHY DO EXPERIENCES MATTER?

The way we interact with businesses has evolved. No longer do we only look at price or product. Now, we look for the connections and positive interactions we make with businesses. At the centre of this, sits experience.

Our coaching programme looks to help you optimise your experiences for maximum impact. We’re not looking to overhaul your businesses experience, but rather to find ways to take your values to new heights.

Businesses that recognise the relationship between customer experience and employee experience are positioned ahead of those that don’t. Working with you, we will help you build stronger experiences that respond to your customers' and employees' needs.

WHAT IS GOOD EXPERIENCE?

We exist in the age of information, and there is a lot to work from. This noise can make it challenging to identify what makes strong customer and employee experiences, and affect the people who interact with your business. Sorting through the noise and understanding the data, metrics, and insights available to you will provide you with the foundation from which you can begin to build great experiences. You’ll see that once you have the right information, what makes a great experience for your business and your people will be easily identifiable. What’s more, you’ll be able to break it down into small, easily implementable actions that create real change.

BETTER EXPERIENCE IS NOT...

PERKS MAKE THE DIFFERENCE

Positive experiences are built on more than perks, and being over-reliant on them will limit you. Ping pong tables, unlimited vacation days, and sleek user interfaces are great, but at the end of the day, a great experience needs to be built on more concrete things, like a better work/life balance or making your people feel heard.

HR AND MANAGEMENT SHOULD LEAD THE WAY

Improving your employee experience doesn’t start and stop with HR and management. It is a collaborative effort that needs to include everyone. The expression "it takes a village not just one person", is the best way to look at employee experience.

EMPLOYEE ENGAGEMENT IS THE BEST METRIC

The assumption that employee engagement is the best measurement of your employee experience is wrong. Engaged employees can still be unhappy.

FASTER FEEDBACK IS BETTER FEEDBACK

Real-time feedback captures an immediate moment and does not always reflect the bigger picture. More meaningful feedback is collected over time and constantly reviewed and updated.

WE UNDERSTAND THESE MYTHS AND RECOGNISE THEM AS TRAPS THAT NEED TO BE AVOIDED, BUT ALSO SEE THEIR VALUE.

MYTHS MATTER AS THEY ILLUSTRATE WHERE WE SHOULDN’T BE FOCUSING OUR TIME AND MONEY.

WITH AN UNDERSTANDING OF BEST PRACTICES, WE CAN FOCUS ON REAL GROWTH BASED ON REAL INSIGHTS.

INVEST IN EMPATHY

 
A BUSINESS’S SUCCESS IS FOUNDED IN INNOVATION AND EXPERIENCES THAT REFLECT A DEEP UNDERSTANDING OF BOTH CUSTOMERS AND EMPLOYEES. THIS COMES FROM EMPATHY.

AS LEADERS, WE HAVE TO BE THERE FOR OUR PEOPLE. ALL OF THEM. FROM OUR EMPLOYEES AND OUR CUSTOMERS, TO THE VENDORS IN THE MIDDLE. TO HELP OUR PEOPLE AND BUSINESS GROW AND THRIVE, WE HAVE TO SUPPORT THEM ALL, TOP TO BOTTOM.

OUR COACHING WILL SHOW YOU THE VALUE OF BUILDING IMPACTFUL, POSITIVE EXPERIENCES THAT SUPPORT YOUR BUSINESS RELATIONS THROUGH A PEOPLE-FIRST APPROACH BUILT FROM THE FOLLOWING:
EXPERIENCE INSIGHTS

In collaboration with you, we can audit how people interact with your business, pinpoint issues, and provide diagnostics for what is not working.

EXPERIENCE STRATEGY

Each business provides its people with its own unique experience. We can develop strategies that best suit your business and its values, and establish plans that will drive real growth.

EXPERIENCE DESIGN ACTIVATION

We can advise you on the most suitable experience design for both your customers and employees across all touchpoints.

ACTIVATION

Our team can coach you through activation, helping to put strategies and plans into action.

BOOK A FREE 1:1 DISCOVERY CALL WITH OUR CX/EX EXPERTS

STILL HAVE QUESTIONS? HERE ARE THE ANSWERS TO THOSE WE’RE MOST FREQUENTLY ASKED.

READY TO TAKE YOUR CUSTOMER AND EMPLOYEE EXPERIENCE TO THE NEXT LEVEL?

If you want to take your customer and employee experience to the next level, then get in touch. We offer an initial free discovery call so that you can speak to our team, learn more about what we offer and explain what you’re looking to achieve. 

Looking forward to hearing from you. 

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