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12 Places Your Content Impacts Your Customer Experience

Customer Experience What is content in marketing ? Your content is an essential touchpoint between your company and your customers. This content can take many different forms, including blog posts,...
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Google's 2021 Algorithm Update: What You Need to Know

Due to Covid-19, Google has decided to break their trend and inform us what their future algorithm update means. This provides a valuable opportunity on how you can adjust your website ahead of...
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How to Make Money from Your Virtual Summit in 2021

How to Make Money from Your Virtual Summit in 2021 Virtual summits are an excellent opportunity for you to profit from an online event, grow your following, and increase your expertise. What is a...
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What is Growth Hacking?

About 65% of businesses struggle to generate website traffic and leads. Without a strategy, you'll miss growth opportunities. Instead, you can develop a growth hacking marketing strategy...
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What is a SMART GOAL?

What is a SMART GOAL? Many people set goals for themselves for their fitness, career, or life. They can be short or long-term, but they are vital to helping you find a sense of direction,...
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7 Ways Customer Loyalty Pays Back for your Business

First of all, how do you get loyal customers? By making every customer interaction a delight for them.  Customer loyalty doesn't come from the best customer service or product quality, but...
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4 Actionable Tips to Improve Online Customer Engagement

The COVID-19 pandemic has had a drastic impact on customer behaviour across all industries around the globe. After one year of unprecedented challenges, the new realities taking shape in business...
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Execute these 3 growth strategies to win in 2021

2020 was a year that some of us will want to forget. But, it was also a year of opportunity for businesses to adapt how they play the game. It’s clear that the disruption caused by COVID-19...
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Looking for exponential growth? Be sure to avoid this common pitfall.

How to find exponential growth The streetlight effect, or the drunkard's search principle, is a type of bias occurring when people search for something where it's easiest to look, rather than where...
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The Five Things You Have to Get Right When Raising Funds

The formative weeks, months and years of your endeavour are by far the most vital and intensive for your startup. Raising or accessing funds is an essential part of your business plan, in order to...
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